I created My Design Group 6 years ago with a vision to bring life and excitement to products
that needed a little WOW. With over 20 years experience in the licensing business, I feel
privileged to have worked on some of the biggest brands in the world.
Stephanie Mystek, passionate owner and proud team leader
My Design Group is a full-service design studio based in Melbourne. We offer an extensive range
of creative services and solutions that go beyond expectations and deliver the WOW factor.
Our team is highly experienced in the world of licensed character merchandise.
We know how to think outside the box and create designs which are on brand, on trend
and stand out from the rest. We understand brands and offer a unique and creative
insight to show off their full potential.

Our Team
Our award-winning team offer a diverse set of skills, from design to illustration, photography
and web design. We thrive on challenge and are constantly honing our skills, to deliver the best
possible design solutions.
We are a great believer in team work and by practicing this we can guarantee to meet deadlines and
pool our creativity to produce work with Wow! We understand that in such a competitive market,
it is important for your designs to be noticed to ensure maximum sales and exposure.
While our team boasts many areas of creative expertise, we also love to have fun! We love
the outdoors and having adventures! We love the movies and shopping for the latest trends.
We believe a rich and eventful life enables us to bring fresh ideas to our work. We find inspiration
in everything around us and love nothing more than to share this and use it in our designs.
Our Creative Services
We offer a highly personal service to make sure your creative needs are met at all levels.
Specific creative services we offer are as follows: Graphic design, brand development, style guide
creation, illustration, packaging, apparel, trend analysis, character development, logos,
publishing, patterns, photography, brochures, catalogues, advertising, visual merchandising,
web design, all digital media and print and production management.
Another happy customer
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“MDG’s artwork is absolutely fantastic. Our company Hunter Products, has worked with them on many projects and could not be happier with the result. They designed our Shibajuku Girls – a line of Harajuku inspired dolls which are now on sale worldwide. The quality of art and fast turnaround is exceptional. 10/10”
Tim Hunter, Hunter Products -
“Thought it was necessary to compliment you on a great job for us with the One-Shot Swirl project. Dealing with Poms and the Irish (me) cannot be easy.”
Shane McGill, CEO One-Shot -
“Steph and her creative team really bring their passion for design into any product they lay their hands on. Their enthusiasm and willingness to make anything happen mean the impossible becomes possible!”
Yvette Sittrop, The Five Mile Press -
“Our business has doubled over the past few years and this would not be the case without the creativity and passion that MDG put into the projects they take on - whether it be generic or licensed. Steph and her team offer a creative design solution which is always on time and within budget. Their expertise and experience in children’s product, publishing and brand development mean they are able to push the design boundaries and constantly exceed our expectations. It is a pleasure working with them and we would thoroughly recommend their services to others.”
David Horgan, Lake Press -
“My Design Group are the industry leaders in licensed design. They’re my go to studio for any licensed project, big or small. They understand the complexities and parameters of style guides and repeatedly create exciting and enticing designs for any brand, on time and budget. I know I can rely on them and they’re easy and fun to work with. I could not recommend them more highly.”
Jaclyn Crupi, Professional Editorial Services -
“Many thanks to Steph and the team at My Design Group. You are a delight to work with and created innovative and amazing quality designs.”
Gill Burke, Be Cool Group